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Click the URL and imagine that you're in the market for elderberry gummies for your kids. As you scroll through the different listings shown, please share your thoughts on what you like/dislike and call out the brand you would most likely choose and why.

Audience:10 / 15 U.S.-based respondentsDaily nutritional supplement users
We're trying to understand buying behavior in this product category- what stands out to you, what is most important for your family as benefits or features. Feel free to call out brands that you are or aren't familiar with and any thoughts that pop into your head as you scroll through them. Thank you!
Demographics
Age range 35-44 (3)
Dietary habits Omnivore (non-vegetarian) (8)
Education level Bachelor's degree (6)
Gender identity Female (8)
Household income range $75-150k (6)
Number of kids 2 kids (5)
Nutritional supplement use Yes, every day (8)
Personal income range $61-100k (5)
Preferred nutritional supplement types Multivitamin (6)
Racial or ethnic identity White (5)