I prefer Option A. I think it fits what the logo is about much more than the other options.

I think that A has the best overall presentation and design.

I like the statements that play into pets as family and this one in A looks best for a family choice

I like the text being straight and not curvy

Our pets deserve the best, and we do our best everyday to give them that.

I liked the word choice and felt it was a bit more sophisticated.

I really like option A, the tagline almost rhymes as well which makes it more memorable to me. Option B I think is the worst one out of the bunch. It just sounds too generic for me to pick. It is not too memorable either.

I chose A as it was the best option on how i feel about each slogan. They are family!

Our pets truly deserve the best and there isn't much higher praise. Although equating them with family is awfully close.

I like option A because it has a slogan that is relatable. Option B I like the least because it is a generic slogan.

I just picked based on the better phrase.

I like option "B". The simplicity of the message caught my eyes. The overall tagline looks appealing an attractive.

I like B the most because it is simple and gets the message across. D is second because it gets a similar message as the previous one across , but not as simply. A is third because the message isn't as catchy. C is the least interesting and memorable so it is last.

I like best the idea of getting “family” in the tagline - most pet owners will be able to relate. But Option D says they’re pets and then indicates they’re not pets! So stick with Option B, where they’re pets AND family.

I chose option B as it works best for the product.

I like the inclusion of the Family statement. I think this hits home for me the most. My first two choices are both good ones because of that.

pets and family go great together, short and to the very point how we feel about our animals

My pets are like family to me, so I can really relate to that sentiment.

I chose option B first because I like the mention of pets as family since most people feel that way. I chose option D last because I think it doesn't make a lot of sense to have it say "they're not pets" while the brand name includes the word pets..

I believe that pets are an important part of the family, and I think this tagline is the simplest when it comes to explaining that. I think it needs to be short and catchy like this.

I like the pets are family tagine because my pets really are part of the family.

Pets are family, and I love that the brand states that fact.

I like the shillouette of the dog and the "best for life" title - that seems to be it for all of them. I would buy this.

I choose option B as my top choice. For me the perfect tag line would actually be "Because they're family" but option B was close enough. Option D was similarly nice but a little too long in my opinion. I choose option C because I think that's a sweet message helping pets be happy and healthy. Option A was last, it was fine but I though not quite as personal as the other 3.

Option c is straightforward without being too cutesy

Happiness and healthiness of pets are the most important things.

If it's a supplement then it's already someone who values their pet so the tag reminding the buyer that it helps the pet be heathier and happier is better. I love the reminder that pets are family so that was a clear second. The third one was appealing but not as strong as the others. The last one, it's almost too short to be memorable.

My first choice really speaks to me the most because I am always looking for things to help my pets be happy and healthy.

GAVE MY HONEST OPIONION

choice c has a nice, catchy ring to it. choice a is nice and to the point. choice d is catchy and sides with a lot of people thoughts about their pets. choice b is too simple.

I prefer the one that calls out keeping my pet healthy, as that is the most important thing for me while I look for supplements.

I like Option C because I relate to the message of happy and healthy pets.

I liked choice D and how the tag line states that they are family. Choice D sounds more welcoming and inviting while keeping my interest. Choice C sounds too generic and could be used for anything to make it sound special.

B and esp. D which are about family resonate the most with me so D 1 and B 2. I prefer A to C so A 3 and C 4

Option D pet health supplement brand is more appeals to me.

I chose option D as the best as it's how I personally feel about my pets. They are family! Option B is saying the same thing so I chose it as second best. Option A sounds good too, as my pets do deserve the best of the best! Option C is the most generic of the bunch.

I care about my animals more than most of my family. I chose D. I like this slogan as it is very correct to pet lovers.

I like that, They are family. That is how we feel about or pets

I prefer the tag line “They’re not pets, they’re family”. This speaks to how much people adore their pets and it tells me that this company is dedicated to those same values. Option A is also a good tag line and it is easy to understand. Option C’s tag line is too long and option B’a tag line sounds off.

Option D says it best. "They're not pets. They're family." So D is perfect.

C feels the most generic and the least personalized. I love the idea that pets are family. D and B make this concept the most clear and I like that there's a little more context to D.

Pets really are family so I picked D and B first.

I went in order of the taglines I felt were the best designed in terms of font and color and also taglines that I felt were catchy and memorable.

I treat my pets like family so that is most important.

The tag line pets are family resonates much more because I think most people do think of their pets as another family member.

the images were ranked according to how well they were designed and how they fit for the advert.

I like D best but I’d change it a little. I’d change it to ‘they’re not just pets. They’re family’. It seems weird to have pets be in the name and right under it say they aren’t pets.

I love the last style.

D and B because I like that it says they're family

the first one sounded the best to me then i ranked the rest in same order as if the first one was not present