I like 'free' better. It's more short, sweet and memorable.

This option felt more freeing and refreshing.

I think the name sounds better as well as looks better visually on the packaging to me

this label looks bold and elegant.

I like the Free name better, I think it is descriptive of the product being 'freeing' and not requiring earbuds.

A has a good look to it, plus the FREE is always a good plus as well.

I just think FREE suits this device.

I feel this is just an easier box to understand than choice B.

I like the word Free because it makes me think that the headphones will make me feel free, also makes me think that the headset will be hands free and they'll sit comfortably as well.

I would like Option A. The name looks simple and sounds good which easily intend users attention when compared to Option B.

A makes me feel as though they would let my ears still feel free while using them.

As a stand alone name, I like the name Aktive, but with the name Statik it does not seem to feet. I chose Option A because Statik Free is a clever and memorable name while Statik Aktive does not roll off the tongue well at all.

I like that this symbolizes being free from wires and constraints.

"A" is much more suited considering what the product is. also i like that the name is short and only has one syllable. it's a clear choice.

I chose this one because it does free you up to some extent. It would live up to its name better.

I prefer the name in option A because first of all its spelled correctly and it make me think of a hands free device

I liked the name for option B more.

Free just makes me think that you're offering the product for free

Choice B sounds cooler in my opinion. It's sort of futuristic and makes more sense than choice A.

I just like Aktive the best.

I chose option B because I think Aktive is the better choice. I have a pair of bone conducting earphones, and I think of activity and fitness.

I prefer B because I think the "free" label in A would be kind of misleading.

B. I feel it is very unique and would make people want to know what it is.

this is because it is sounds great for a electrical device and its a unique name

I like B because it shows i can wear these while being active and not have any problem.

Choice B is more in line with a product one would use for listening, or in general being active. Free by itself does not give much idea what is free.

Option B is my preferred choice because it is more compelling and engaging for this product.

The name FREE in Option A sounds like the headphones are free. It does not seem too relevant to the product. The name in Option B, Aktive, sounds better and seems like it is more relevant to the headphones since they can be used while exercising as well.

I like Option B because 'AKTIVE' sounds exciting and fun to use.

This is something that you are going to be using when active, so it makes sense.

More motion in the name and overall stands out more.

I prefer the name Aktive because that is the main reason to purchase a set of headphones like these. They allow one to move about and workout or work without being tied to a cord. Having the K in there instead of the c works as well because that letter is associated with movement because of words such as kinetic and kinesiology. I find the other choice, while appropriate to be much more generic and not as interesting.

I like the name Aktive better because it matches the way Statik is spelled at the top of the box. I think using the name Free like in Option A will make some people think it's actually a free product.

I like B over A because the name for A is confusing.

Option B sounds better, it evokes movement, and the phrasing of the name is original and very creative. Option A could be confusing, people could think the product is a gift of some sort, or could doubt the quality because of the name.

The other doesn't sound like a brand to me, I wouldn't be able to really remember the model.

Because the other one was being called "Free" and that is just too common of a word to work; I think. I didn't like it; too many other images came up right away like "sugar-free". I like that "Aktive" is it's own name and is different and it ties in with being 100 percent waterproof. Thank you.

B is better, I like the game of letter, looks nice and interesting.

I think B sounds better and makes more sense

This name is more original and interesting.

Aktive conveys how the product can be used and when it should be used. Free seems vague.

I feel Aktive goes better with Statik and makes more sense than "free." I think "free" is a weird thing to name a product, especially if you are charging money for it.

Free makes me think that there is no cost for the headphones.

I think "Aktive" sounds more high-tech than just "free". The "k" instead of a C goes well with the brand name.

I prefer option B because the other choice would be too confusing to many thinking the product has no cost based on the name.

I chose B, because I felt that A did not really make sense and just seemed to be out of place for a product such as this.

I actually do not like either of these names but the name Free in choice A is just not good, I thought it was like a coupon, not the name of the product. Aktive is slightly better

Aktive is a much better choice for a name because it describes how people can use the product - when they're active. The name Free can easily cause confusion and make people think the product is actually free of charge.

Option B makes more sense. At least when I read Free I expect a deal or something different than what is in the picture, so I am confused. However, Aktive strikes me in line with something like these ear buds.

I like this one because of the name and the sound of it. I think that it is a cool and catchy name compared to free.