Pet owner audience targeting

This is a 4 option poll with 15 respondents targeting Pet owner (Dog). A sample of responses:

• I like the green and white color scheme of this product label.
• I think the label on D indicates that it can do the most but I do like the calming lavender scent properties of A.
• I like this option most because I usually buy products with similar packaging designs.
• the lavender scent would be most appealing to me, I think this flavor would be the best scent for the item over others.
• The colors in choice A make it look trustworthy and warm. I like the bright blue colors as well as the way the text is positioned as well. It looks very neat and organized.

This is a 4 option poll with 15 respondents targeting Pet owner (Dog). A sample of responses:

• The lavender that is used for the bottle stands out to me with B and D is appealing to me for the scent profile of it.
• I prefer option A. I like the list of ingredients. It looks like a good product.
• Option D is the best option because of the art of the puppy on the bottle. The other options do not have the same puppy and do not look as aesthetically pleasing.
• Option A has the best packaging design because it lets me see the product benefits that my pet could receive after using it during its washing times.
• I like the design on the bottle and its colors.

This is a 5 option poll with 100 respondents targeting Pet owner (Dog) and Amazon Prime member (Yes). A sample of responses:

• I ranked in the order that the layouts and photos tell me the most about the product, including what the scent is.
• I ranked based on the packaging design I liked best.
• I choose A first because I like a pump.
• I love the pump on the bottle of option B. I do not like having to pick up a bottle and dump shampoos and conditioners in my hand while washing an animal. It makes the bottle hard to hold and to use. I feel like this bottle has a very upscale look to it. I like the simplicity of the design. It's easy to read and the color of the bottle is very attractive.
• Packages with green make me think of things that are clean, gentle, and natural. I like packages with images of dogs or pawprints.

This is a 6 option poll with 50 respondents targeting Pet owner (Dog, Cat). A sample of responses:

• All of the lighter colors would get dirty. Choice A seems timeless and the most durable
• The darker colors don't show stains as easily which are something pets are always getting things dirty.
• I prefer this item in this dark shade of green.
• I would choose C first because I like the color of it the best.
• I like the gray look the best. I think this is a really modern color and design that has become very popular. I like the shade of it. The bronze pieces on it look nice. It does not look like it would get too hot

This is a 3 option poll with 50 respondents targeting Pet owner (Dog). A sample of responses:

• This was a hard choice between the options but I would choose this one first because my dog is a female and I like this color for her and I like the fact that it shows the mobile app along with it in the image
• I would prefer option B because it looks visually appealing. I like the design and the color.
• I would like C most because I like that this option is more gender neutral so would work for either a male or female dog.
• I like how C shows a lot of information in the picture. Shows that it comes in several styles and works with a phone. It would catch my attention and I would probably end up buying that one. Cause I would click on it first. I like that A also shows that it works with a phone. But makes it unclear if it comes in different colors. The only thing i get from B is that it is waterproof possibly.
• Even though the gold is super cute I think I would go with the pink first. Then the gold. The blue is kind of boring.

This is a 2 option poll with 50 respondents targeting Pet owner (Dog) and Amazon Prime member (Yes). A sample of responses:

• I simply like the all black design. I think it makes the product look a bit more effective and trustworthy.
• I like the highlight and color detail on this option as it seems more thoughtfully made.
• I'm not sure what lime green looks like with blue-purple dog vision, but I'd hope it would help dogs see the edges more clearly. I'd recommend using a different colored background (the grass looks the same color as the strips).
• I think Option A would look better when stored away. I don't think the green lines would have an practical effect on keeping a dog from going off the side of the ramp.
• I prefer B, I like the dog ramp having the green lines on the side of the ramp. When extended, it makes the sides of the ramp more visible, and when compacted, it makes the ramp easier to find when in storage.

This is a 2 option poll with 15 respondents targeting Pet owner (Dog) and Recently purchased categories (Pet Supplies). A sample of responses:

• I like that the dog is a bit lighter in color and looks perkier.
• Both of these Dog Calming Collar products look almost the same. I like the Option B Dog Calming collar product's packaging because it looks visually pleasing and has a cute dog image. It looks more appealing than the other collar product's packaging design. I strongly prefer Option B's design for this Dog Calming Collar product.
• I think the dog on this package is cuter. The other one looks more AI-generated, with every hair in place.
• this one features a much cuter dog that would make more people stop and look at the package
• I prefer Option A because the shape of the dog fits the space better.

This is a 3 option poll with 30 respondents targeting Amazon Prime member (Yes) and Pet owner (Dog, Cat). A sample of responses:

• I like the logo design of A more, I think it just stands out better and I like the square background more.
• I like the smaller options and I think the shape of a house in my first choice is cute.
• I like the circular shape the best which does a great job of enhancing the pawprint and brand name and making them the most noticeable.
• The round outer layer of the logo in option C is what I like most.
• I prefer the logo in option B because it stands out and is attention grabbing. Its design and shape also feels like it makes sense and fits with the company description.