Parents audience targeting

This is a 1 option poll with 50 respondents targeting Parents (Yes). A sample of responses:

• All these images of adults and kids, I don't see a single one wearing it. Would like to see it on to see size and fit.
• I like the simple design, the images of the people in the advertisement should probably be wearing the product
• Not one person in the photos is wearing the strap and I don't see the medical reasoning behind this. Seems to be disease mongering for children.
• Everything about this design is very clear. I like how supportive and strong this product is yet it still seems like it would be comfortable. I like that it is FDA cleared, that makes me confident in the product. It would not matter to me that it is Swedish designed.
• I like that it's designed for kids in mind. There's nothing I can see that needs improved

This is a 3 option poll with 100 respondents targeting Parents (Yes), U.S. geographic region (Midwest), and Gender identity (Female). A sample of responses:

• After carefully studying and comparing all three images of Fort Wayne magazine covers displayed above, I selected Option B as my first preference and the one that I would most likely click on first. I felt that this image just jumped right out at me as having the the greatest eye catching appeal based on the attractive design and bright coloring in the image. Option C was my second choice followed finally by Option A with all three rankings based on my own personal opinion of the relative attractiveness of each magazine cover image.
• Option A drew me visually in right away. The brighter more vibrant colors in the image are very appealing and cover worthy.
• I love the nature in the deep forest hence number 1 is the perfect example
• I really like the look of the zoo from the point of view of choice C the best.
• 1st picture was better at representing visit to zoo. 2 nd choice was good showing visit to zoo as well. 3 rd choice the picture was ok but didn't know where people were

This is a 3 option poll with 50 respondents targeting Amazon Prime member (Yes), Gender identity (Female), Relationship status (Married), and Parents (Yes). A sample of responses:

• The first choice is very neutral and really does not speak to either gender.
• I like Option C's Pregnancy Journal very much. It has a very creative and pleasing cover design. The flower-plant art and the baby's picture look very beautiful and attractive. The inner page titles and sections make this pregnancy journal more useful for recording all the important moments. The cover's title text looks very stylish and modern. I prefer to buy Option C's Pregnancy Journal while shopping on Amazon.
• I chose B as my 1st choice because it had more sections provided in the journals. I like having more detailed journals to remember special moments in life. Since my 2nd & 3rd choices were basically the same thing, i based my decision on the look of the journals. I like the soft lavender colors because when i think of pregnancy & babies i think soft & gentle, it suited it better to me. The 3rd choice was because it seemed more neutral and more basic to me. It wasn't as attractive.
• I like C the best with the purple flowers on the top and the bottom, the other two are too plain
• B is the prettiest and more Decorative. Looks larger than the other's

This is a 2 option poll with 30 respondents targeting Amazon Prime member (Yes) and Parents (Yes). A sample of responses:

• I think the bed color fits the best with this wooden style product for my little baby because it's the classic white bed.
• I chose B because I like pink and the mattress stands out better.
• I think the white mattress looks nicer and cleaner than the pink.
• The darker mattress inside of it makes it more appealing to me, as I think it looks better aesthetically.
• I prefer option A. I like the white color in the crib so I see the details of the crib better.

This is a 4 option poll with 100 respondents targeting Parents (Yes), Gender identity (Male), and Age range (35 44). A sample of responses:

• Because the picture with the lion stands for strength and respect, it fits best
• Organized by picture and how I would like it, in the first picture I like that the son is next to the father, in the second that the son is cuddling with the father, the third I don't quite understand and the fourth is boring.
• The motif seems to fit the theme. The simple color scheme goes well with this.
• The first picture shows the strength quite clearly, as does the second! The third image drifts a little and is not so great! The fourth one can be completely bent
• The thickness is best visible on the first one. In the second, the font is the most interesting for me. The 3rd one looks coherent. I don't see enough strength in the 4th.

This is a 4 option poll with 30 respondents targeting Parents (Yes). A sample of responses:

• I prefer this because I think the animal design is really cute, and because it's not as masculine as the other options.
• An exciting potty training chart. All kids learning should have one of these. The dump truck is a great image and really makes this kind of thing fun for a kid!
• I like the brighter background in C. Looks more fun to put stickers on.
• this chart looks the most useful and easy for a child to learn with a fun design
• Option C was the most colorful and had adorable animals in the artwork.

This is a 4 option poll with 30 respondents targeting Parents (Yes). A sample of responses:

• The first two are more appealing and I think they would be easier for the child to understand how it's being used
• The soft pink of Option B is a fantastic look. I would want to have this for my daughter for sure. I know this is the one that she would pick too. I think the winding path is just amazing!
• D for the most gender neutral option, but B if it is for a girl
• these all look fun and useful, option D is my top choice, the colors and design. Option B and A are good 2nd choices, option C is okay
• i would purchase this design because it looks easy to use and has fun stickers