Self-help book reader audience targeting

This is a 7 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• I like the brightness of the cover and the unravelling of the text on the bottom.
• The font on my top pick reminds me of Money magazine, so it looks like it's worth buying. The next pick has a bright red cover to make it stand out better. Number 3 has the same font but not as strong a color scheme. Number 4 - with the different title - has a calm approach but makes me think of Wikipedia. My bottom 3 are almost not worth picking up, especially the bottom two. The font for those two is too far off the mark and appears unprofessional.
• D and A look authoritative, helpful, insightful and trustworthy. The others all look like gag gifts are jokes.
• A is the most appealing to me. E and B are not bad. F, G, D, and C are average
• People that feel stuck in their lives are looking for options to change, not criticism. Option A seems to be the most motivating and uplifting cover. Option D is alright, but very generic. The title of the other options is very critical and unsupportive. I sorted them by most engaging color and cover design to least.

This is a 2 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• i like the cover of A with the atomic type symbol, i would go with this
• I really like both of these a lot and would be into either cover but the image in choice B just speaks to me more. If you want to talk to people you need to talk to people and this one conveys that more.
• I prefer this cover design because of the size of the font and the graphics, which combine to make it look more professional than the other choice.
• I like the coloring and design of this one. Also you can just look at the logo and see it’s about communication.
• I chose B because I like the layout of the cover, but also I like the 2 people "communicating" on the cover which is the point of this book.

This is a 2 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• The stripes help to catch attention of the whole cover and the underlined text. Try to get ‘Speaking” on the same line as the other text.
• I dislike the black underline under the author name so I chose option B
• I like that the blue background breaks up the front text.
• The stripes seem to give it a sense of stability and I think that is helpful. I might consider dropping the bottom stripe and leaving the top one.
• I prefer the cover with stripes shown in option A because for me it makes the cover more aesthetic compared to option B.

This is a 3 option poll with 100 respondents targeting Self-help book reader (Yes). A sample of responses:

• The darker the blue - the more professional and legitimate the book seems.
• this lighter blue is the most vivid and catches my eyes more easily
• Option A catches my attention the most followed by C then B. They each feel trustworthy, B reminds me more of a textbook I might see in school so that feels slightly more trustworthy than the others.
• I like A best because it is a little darker which makes it stand out a little more.
• A and B had the strongest design, but A was definitely easier on the eyes.

This is a 2 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• I prefer option A because is has more sophistication and detail in design, however, both covers seem to be incomplete.
• Option A definitely looks more professional and attractive due to the graphic elements. The graphic design on option B looks like it is taken from an app logo or something similar and is not nearly as appealing as option A.
• This is more attractive for a book. The contrast of the all black graphic supports the title better than the 2nd choice. My eyes were forced to linger longer on the 2nd choice after I considered the picture and how it applied to the book I had lost interest.
• I think choice A has a better graphic in terms of marketing for networking individuals.
• The image on the bottom conveys a network of people versus people thinking. It matched the words better.

This is a 2 option poll with 100 respondents targeting Self-help book reader (Yes). A sample of responses:

• The red color and bigger, bolder letters brought my attention to this much faster than the other option. Plus, the other option looks kind of bland with the boring background.
• A showcases a strategic point of view compared to B which looks more raw and refined.
• This option is best for me. The title is concise. The design layout is easily readable and looks professional. I would buy this option for those two reasons.
• While B would grab my attention more, A has more of a professional design, and would integrate well into a business enviroment.
• Option A is more straight forward. Option B's title is kind of confusing

This is a 3 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• While I appreciate the creativity in option B, I don't like that it feels more negative and option C feels more entertaining as well as educational
• I think using a sensation tittle for a book is eye catching. A cool or edgy tittle like Option B makes people want to read it because you feel like if the book has a tittle like that it may have something intriguing and provocative inside. Option C is just very ordinary.
• The book title in Option C sounds more sympathetic to the reader's plight.
• Option B seems like it would be a more relaxed, relatable, humorous read!
• neither choice is appealing, the option A is too much of a cry for help title, mainly because it sounds like a phrase someone would say in a conversation about how work is stressing them out

This is a 2 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• That graphic of the book shelf in the shape of a brain is brilliant and eye catching.
• This cover looked more psychologically driven, which I preferred for this topic.
• I love A because of the colors and the overall design. I love he brain with the books in it.
• The red cover stands out while the beige one would not jump out to me. Also the background of the beige looks like a watermark.
• The graphic design and color theme for a Communication Skills themed book cover that would entice you to buy the book is Option B. I think the red color draws me immediately to this book and design. The "read people" in white also stands out a lot and immediately gives me a sense of what the book is about.

This is a 2 option poll with 100 respondents targeting Self-help book reader (Yes). A sample of responses:

• I like the words increase, build, and leverage
• I would rather read option B because it lists the various ways the book can help you in your life. Option B details how it will increase your confidence and discover your potential. I feel like I would learn more from reading option B.
• I chose A because this title is clear, to the point and easy to read and understand.
• I like option B better. I struggle with confidence and it is clear what the book is trying to teach me. Option A has a more elegant title but it is obscure and I don't trust it as it seems like fluff. I like the tangible nature of option B and how it lists out the exact things that it will present in the chapters.
• More descriptive and I like that it tells me that I will increase my confident and build resilience.

This is a 2 option poll with 50 respondents targeting Self-help book reader (Yes). A sample of responses:

• I liked the word awaken. It shows strong action to me.
• I would go for Option B I think the title is more engaging due to its unique phrasing.
• This book and subtitle is very profound! I like this title. It is very informative of what the book will cover. This is a very great idea!
• I kind of like the title in option A and the subtitle from option B. The subtitle in A is fine, but somehow sounds more traditional and common, while the one in B is more unique.
• Using the words "breakthrough" " Silencing your inner critic" Sounds relatable to me and really interesting