I usually know what I'm looking for already. I'll just do a quick look at the product itself and then be done.

I'm using going right for search. I often have something specific in mind, or at least can narrow things down to items based on use.

I usually have an idea of what I'm after, so I don't sit around and do a lot of scrolling.

I'm not one for casual browsing. If I'm on your website, chances are I already know what I want to buy and am mostly on the lookout to see if there are any coupons or deals to be had before making a purchase.

I love option A the most because I almost always know what I want to buy and whenever I spend more time looking the more money I will spend.

I prefer to spend as little time as possible browsing if I have an end goal (like a purchase) in mind.

I like to move quickly when I am doing shopping. If I know what I want then I go directly for it and don't want to wait around. If it is a new item or something I have never used before then I will learn about it but don't spend a lot of time

I'll mostly just get in and get what I was originally looking for and check out

The homepage is just a way to navigate to what I'm looking for

Usually I use a few sites and skip through as quickly as possible, usually using the search feature on the page, but ignoring most of the rest of the page, unless there is a HUGE sale, but it has to be large to get my attention.

All I care about are prior reviews and the exact product I want.

I don't think the home page is important it's the product quality and price that is important.

Not a lot because I usually go straight to what I need to purchase.

I am usually pretty quick figuring out what I want and purchasing it. I generally have a general idea of what I want to get so it makes it a bit easier.

When I am shopping online, I usually already know what I am looking for and have already decided to buy it, so I do not spend much time browsing or visiting the homepage of the website.

I do not spend very much time on the homepage, I want what I'm looking for immediately.

same with in-person shopping, but if i am looking for an item i will research it prior to deciding what i would actually buy, so upfront research leads to shorter shopping/browsing time

I usually have an idea in mind

No a lot. I usually go to the site and immediately figure out where the product I want is at

I don’t need to go crazy but like to make sure it is a legitimate website and not a scam

Usually if I go to a website, I know what I want to buy, so I go directly to buying the item without looking around much. Option B occurs when I am looking for a sale or discount code, so I look around the homepage. Option C occurs when I have never visited the website and I know almost nothing about the product and I am trying to get as much information as possible from the homepage.

I'm usually looking for specific products, so I try and navigate to the category as soon as possible, as the front homepage often includes things that aren't relevant to my interests or don't include products in my price range.

I just want to get what I came for. I don’t want to make unnecessary purchases.

I don't like to spend too much time browsing because I might be tempted to buy more than I need.

I usually have a specific thing in mind that I want to purchase. I don’t want to make an impulse purchase.

I typically will skim through and that's it; my time is very valuable.

Choice A is the one that I picked because a majority of the time I will just go to the search bar so that I can go about finding the product that I am looking for right away. I usually know what I am looking for, so I just want to go and find it or just search to look at items in that grouping. Choice B is second because if I am on a new site or am in more of a browsing mood I will spend some time on the homepage to see what it what and if any deals are being shown. Choice C is last because I rarely browse the selection in detail.

I always do some minimal research, at least, if not more. I think most often I just check everything that I need to to feel secure in using the site.

If I like a product I'll spend a few minutes on the home page. I usually know if I'm going to buy it regardless how much time I spend

I spend as much time as it takes me to see if I trust the site and brand, then I buy. I don't like to linger too long though.

I’ll spend some time to get a sense of the brand, see what’s new, etc.

I will spend a good amount of time making sure the site is legit. If I don't see things that appeal to me or the site is poorly designed with ads I won't spend much time.

It depends on what kind of shopping I'm doing. If it's something like clothes, I will spend a long long time browsing. But for something I buy regularly I'll be quick.

It depends on what I'm buying, but I like to see if there are any sales or important information. I also typically make informed decisions so I'm not going to spend very little time on it.

I'm not going to rush into buying something before I get a feel for the company and the belief that I'll get good products in good condition.

It really just depends. If it's my first visit, then I'll spend some time checking it out. If I've shopped there before, then I'll typically just go after whatever I'm looking for.

I chose B because I do take some time to get a feel but then once I get a feeling I am ready to just get what I am looking for.

I tend to be research heavy when making a long term purchase

Option B - I like to have a good sense of the website and if it can be trusted plus I like to see if there are any new products that I would prefer over what I am looking for. Option A- I don't like to have to hunt to find a product. Option C - I generally have chosen a product and don't like wasting a lot of time when shopping.

The amount of time tends to vary a bit by what i'm buying -- if it's something i regularly purchase, i either go straight to my "usual" or browse just enough to see if there's a better/improved version, or if there's new products i might want to try while i'm putting an order in. If it's a one-time purchase i look just enough to find what i like best and get it.

Option B accurately describes me. I don't waste too much time, but I spend enough time getting a feel for the legitimacy of the seller.

I spend a little amount of time, getting familiar with the layout

The more information you have about a purchase the better but you can't overthink things.

B is closest to my view. I'll look around a bit but not a lot before moving on. C is somewhat accurate as sometimes I will browse if it is a site I have not visited a while. A is the least accurate as I never just straight up search.

I suppose it mostly depends on how compelling the design and imagery, but usually I'll at least have a short look around.

I chose B first because I like to spend some time on the homepage. And A next because sometimes I spend no time at all. And C last because I rarely ever spend a lot of time on the homepage.

I like to get a sense of the brand and I like to have an idea of what else is potentially. available from a vendor. But I tend to be fairly decisive.

I don’t spend a lot of time there but spend enough time there to get sense of the site.

I chose B but I want to clarify. If it's a site I know well I won't usually spend a lot of time. If it is a new site, I will spend more time to get a better sense of it.

i tend to read the reviews and browse other items before i purchase

It depends, but I like to see what the brand is promoting and what their top products are

I chose Option B because there is no one right answer for me. It depends on the website and what I am shopping for.

I usually don't like to spend too much time, but I will browse long enough to get a good feel for how the brand suits me.

I don't spend a lot of time.. but i want to stay on there long enough to make sure i have checked out everything I want to see.

I just spend enough time to get to know the brand and see if what they're selling is quality or not.

I like spending time on the home page to discover what items are available and will suit my needs.

I prefer getting to know things and taking my time. I think the more I know, the more prepared and educated I am.

I spend more time looking for what I want to buy than I do on the home page.

It depends on how familiar I am with the site, if it’s somewhere I frequent often then I just go straight to what I’m looking for.

I normally decide fairly fast. Not super fast but not going to browse around much either.

It was based on my identity

Most of the time I look around and see what is new, if they are having a sale. But then I go to what I am looking for. Other times I go straight to the products I am interested in. I never just browse around.

I picked B and C as my top choices as it depends if I want to buy anything else.

I like to spend some time, nothing too long, but enough time for me to get a sense of the business/site.

I like to scroll for a bit most most of the time Im going to look for what I want

I need to spend some time on a site to see if I want to purchase something.

I always look for new collections in my favorite section.then I will for any offers

I am very picky and will research all the different selections before making a final decision.

I am very careful not just to get a sense of the website and what they do, but what kind of deals and promotions they offer. There's also the chance that I'll find a better version of what I am looking for when I check out the entire website. I think that rushing through and just "looking for what you're looking for" is a recipe for missing out on the best value.

I spend a lot of time browsing, looking at images, and reading text because I like making careful decisions for my purchases.

C because this is a hobby that I am passionate about and feel is reflective of my time.

I spend a lot of time browsing and also to make sure the reviews are good and checking outside sources for information if needed. If it's a big purchase I will often wait a day so I can make sure I'm not making an impulsive decision.

I need to get a sense of security first.

C pretty much, i like to do a lot of window shopping so to speak before making a purchase, B i also do this so i can have a good idea what to expect, A i only do this if i already know what i need and want

If I'm really in the market to purchase something, I like to spend as much time as possible getting every detail.

I chose Option C because I usually browse through the different products for quite a while, even if im only looking for one specific thing.

I always spend a lot of time on new websites to make sure they're legitimate and to make sure I trust not only the brand but also the quality.

Made my choices based on the amount of time I spend on the homepage of a website before making a purchase. The one in C is the one that most resonates with me since I do spend a lot of time on the homepage of a website, browsing and looking at the product images along with the reviews if there are any reviews on the product I am interested in.

I enjoy looking through websites to see what kind of things they offer, even if some of the products aren't what I would buy.

I would with option C because I like to take my time and research before making purchase. Option B and A do not relate as much to me.

I quite often spend a lot of time looking and researching an item before purchasing it

I spend a lot of time looking at reviews, images and comparing products on website before I make a purchase, which is why I chose option C as my first choice.

I like to browse the about section as well as the selection and images of all the products they have available.

I'll spend a bit on a homepage to gauge what the products are and what the image is and what they can offer and if they are of high quality and where it's made and such.

I like looking at everything to learn more and to make sure I'm not missing out on anything. If it's a new site I never bought from before I will check out everything on that website to make sure they are a good business.

I want to make sure I trust the brand and the website before I start really shopping so I explore everything

I ordered my choices by how I shop on a website. C I take my time and browse the site well. B I look for new items offered and sales etc.. and A I can rarely find what I'm looking for and just leave a site.

I chose option C first because I really like to spend a lot of time researching and reviewing my product selection before actually making a purchase on a website. I chose option B second because I will always spend at least some time getting a sense of the brand before making a purchase. I chose option A last because I always spend at least some non-zero amount of time looking at a product before purchasing it on a website.

It really depends on the amount of choices offered. I like to browse at least the highest rated of what i am looking for before i make my choice.

If I am on a website to shop, I like to look around. First I'll find the item that I am there for and add that to my cart if I want it, then I always look around to see if there is anything else interesting. I'd say that on average before I checkout, I'll spend about 15 or 20 minutes on a website.

It generally depends on the site but I tend to look and see if there are any deals or unique products.

If I'm purchasing a product online, especially directly from the seller and not through Amazon, I would absolutely be spending my time to peruse and research the seller and their company/brand/line. I am always cautious of what I buy online so I would never just briefly skim before purchasing.

I chose C first because I am always browsing websites for products. I prefer shopping online for non food products than going to the stores.

I would spend lots of time in the front page of an website , it will helps me to know about the special offers and discounts on products in the home page of an website . It will gives some information about coupon and freebies for product purchasing .

I want to make sure that a website is trustworthy and good as well as explore their policies like shipping costs.

I rarely make hasty purchases or do quick shopping. I want to make sure what I am getting is worth the money, what I really want, and something I need and will use. Sometimes, I know what I want and will rather quickly add it to the cart, but I still look to browse and see what else there is.

I enjoy spending time looking at products available on a specific website before buying things.

I tend to be very thorough in my purchases and I want to know exactly what I'm getting, what I'm paying, how it compares to alternatives, etc. This leads me to spend a lot of time.

I feel this area gives me the best insight into what products or sales a website has first and foremost - so I like to stay there for a little while to familiarize myself with the products.

First choice was option C (a ton of time), because I spend a ton of time researching all of my purchasing needs for our family. If I am on one website looking at 50 lb bags of oats, I am usually on five other websites comparing prices. I also read the reviews to make sure I am not buying something that is awful and a waste of money. I also sometimes spend a ton of time researching for coupons, because we don't have a ton of money. Second choice is option B (a medium amount of time), due to the fact that sometimes I will skip coupons or opening other pages. This is mainly due to the fact that I have already researched the lowest price, and am comfortable with my decision to purchase. Third choice was A (no time), because I spend a ton of time on websites looking at their products and prices. It is not fathomable to put zero research into your purchases.