Test your website hero messaging to improve your landing page efficacy.
Test your website hero messaging to improve your landing page efficacy.
Which landing page header would you be more likely to engage with? Why?
15 people answered this 2 option Head-to-Head poll in 7 minutes.
I vote for Option B because even though the pictures in Option A are more engaging and interesting, Option B shows what the actual work platform will look like and I think that's incredibly valuable and pertinent.
This one points out a problem and the solution is likely available. I think this is better than advice that seems more generalized like on the right.
The images and the cascaded arrangement add flavor to the page, it is attractive, warm and visually appealing.