This Mother’s Day isn’t like any other. Many of us aren’t able to visit our moms in person for hugs and kisses or go out to brunch at our favorite …

Split testing with PickFu is useful for deciding between design aspects of your app or website, but it’s also effective for validating any new mobile app game ideas you have. …

While PickFu is incredibly useful for ebook authors, it’s also a vital testing tool for authors who plan to publish their books in print. One author recently tested four print …

Choosing a name for your new mobile game is one of the most important decisions you’ll make. Like all business names, a good app name should be easy to say, …

Most business owners are interested in books about marketing. But what if you wrote a book about account-based marketing (ABM) — a strategy in which the standard funnel gets flipped …

With a massive number of mobile games available to download, first impressions are critical. Showing your mobile app name ideas to players before launching in the App Store is smart. …

The importance of your brand logo can’t be overstated. Every time someone comes across your brand, they’ll see your logo. As part of a successful brand image, your logo should …

If you write an e-book, you might assume you can get away with spending less time on your book cover than someone who’s publishing a physical book. But e-book covers …

Naming your business is an exciting part of building your new brand. Start by brainstorming and come up with as many ideas as you can. Once you’ve exhausted your ideas, …

Depending on whom you ask, February 14 is either a day to celebrate the best of human relationships or a cynical marketing ploy. Regardless of which side you take, love …