Industries
Mobile apps are expected to generate nearly $700 billion in global revenue by 2027. That means there’s a lot of money on the table for anyone with a great app …
The COVID-19 pandemic put a stop to in-person conferences of all kinds in early 2020. Three years later, the virus is still with us, but thanks to vaccines, masks, and …
How an Amazon expert created an e-commerce conference that’s not like the rest
Modified: by Janet Rausa FullerThere’s no shortage of e-commerce conferences for Amazon sellers. If you’ve ever been to one, you know how overwhelming it can be. Now imagine creating a conference from scratch. Brandon …
Opening an online store without an e-commerce marketing plan is like waving at the ocean. You can’t expect much to happen. Today, we’ll dive into 7 e-commerce marketing tips to …
If there’s one step you should take before spending money on PPC ads, landing pages, or other marketing assets, it’s copy testing. Also known as pre-testing, copy testing is a …
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PickFu poll: Do games need to be sexy to sell?
Modified: by Janet Rausa FullerNearly half of U.S. gamers are female. Still, people often assume the gaming world is overwhelmingly a male domain. The portrayal of women in games probably feeds this misconception. It’s …
Competition can be a great motivator for any business owner. It can also be the reason they go out of business. That’s exactly why 60% of companies have teams dedicated …
E-commerce optimization can be a daunting process, but it’s necessary if you want to increase conversions and boost sales. This article will explain what e-commerce optimization is and how you …
Competitive testing is one of the smartest things you can do as an Amazon seller. Many of our e-commerce customers use it to compare their Amazon listings, photos, and pricing …
Q&A: Christopher Dos Santos on his passion for the mobile game industry and how to create the perfect marketing campaign for games
Modified: by Janet Rausa FullerWelcome to Expert’s Corner, our interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming, marketing, and publishing. This is where you’ll find insights, …