E-commerce
Optimize your product listings by testing design concepts, photos, and descriptions with a target audience of likely buyers.
Editor’s Note: Thanks to Zané White of Sellozo for contributing this guest post on how to advertise on Amazon. PPC, or pay-per-click advertising, means exactly what it sounds like: you …
Editor’s Note: Thanks to Henson Wu from FeedbackWhiz for the following guest post. Product reviews are an important part of the Amazon marketplace. Almost everyone checks product reviews before making …
“Sex sells” might be cliche, but the reason the phrase has stuck around this long is that it’s true. And it’s a good thing to keep in mind when selecting …
Editor’s Note: Thanks to PingPong for the following guest post. If you’ve ever had to exchange money while traveling abroad, you know exchange rates are not all created equally. Exchange …
Editor’s Note: Thanks to Becky Trowbridge from eComEngine for the following guest post. From establishing buyer trust to influencing search results, building and maintaining a strong Amazon seller reputation is …
Editor’s Note: Thanks to Urtasker for the following guest post. E-commerce is one of the best and most effective ways to earn a return on your investment. And Amazon offers …
What’s the right balance of text to photo on an Amazon listing? Do users prefer seeing the product packaging on a listing? These were some of the questions addressed in …
SPLASH! I’m sure you’ve been there — that gut-wrenching moment when your phone fell from your hands and into water. You try the rescue tactics: blowing on it. Sticking it …
An e-commerce seller ran a test on PickFu between two potential seat cushion designs, with an audience of 50 Amazon Prime subscribers. Both designs were black, but one design (Option …
When you’re building a business, it’s easy to get bogged down in minutiae, jargon, and tunnel vision. You start assuming that everyone understands your product or service as well as …
