Editor’s Note: Thanks to Caleb Kaiser at Reedsy.com for contributing the following guest post. The publishing world earned its reputation for being opaque. If you want even basic data points, …

Split testing (also known as A/B testing) is a method that gathers data to help your campaigns perform more effectively. There are many ways to do this, including split testing …

When you create a PickFu poll, you have the option to poll your own audience or pose the question to the PickFu panel, a pool of respondents that span many …

PickFu offers a range of products for your polling needs. When you’re testing three or more ideas, you can choose between PickFu Ranked and PickFu Head-to-Head.

Developing cross-platform mobile apps not only requires unique coding, but also an awareness of differences between the App Store and Google Play, and how to market those apps for each …

Mobile app developers often have more than one app to promote. Marketing to users who are already engaged in one of your apps to download another is an effective method …

There are many reasons to test your business name, but this might be the most compelling: names can influence destiny. Studies have linked a person’s first name with chosen career, …

One of the most popular uses for PickFu is to run preference tests on logo designs. If you’re in the process of creating a logo, learn from these past polls …

We created a video just for authors who might want to use PickFu. Well-known writers including Anne Janzer, Tim Grahl, and J.J. Salem have recommended PickFu to fellow publishers. Want …

Amazon is the world’s largest bookstore. If you’re an author, you need to make the most of your presence there. I spoke with several indie authors to get their advice …