With nearly 40% of the e-commerce business market share in the U.S., Amazon is a lucrative marketplace. According to the global giant’s own statistics, about two million active sellers sold …

As marketers and product developers, we spend hours planning, building, and executing products and campaigns. Knowing whether that new product direction, app marketing strategy, or sales pitch will work is …

Selling on Amazon is more than simply offering the best deal. As the world’s largest e-commerce marketplace, Amazon is a complex web of sponsored listings, algorithm recommendations, and SEO keyword …

The most successful businesses focus on their customers – this has always been true, but even more so in recent years. Customer-centric businesses draw more new customers, retain existing customers …

The best way to make a profit selling on Amazon Marketplace is to let Amazon handle your product fulfillment for you. That’s what Amazon FBA is for. But maybe you’ve …

Are you an Amazon FBA (Fulfillment by Amazon) seller looking to skyrocket your product sales and outshine competitors in the ever-expanding Amazon Marketplace? If so, you’re in the right place.  …

Businesses turn to survey panel providers because they need to conduct market research and gather customer feedback to make informed business decisions. But there are a lot of survey panel …

Do you know what sets the top Amazon sellers apart from the rest? It’s the tools they use to optimize their e-commerce product listings and operations to boost sales.  To …

This is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Ashish Kundra Where: San Francisco, California What: CEO of Conceptual Current …

When shoppers pick up a product at the store, they probably don’t realize how much time and effort goes into every little detail of the product packaging. From the logo …