Ideation

Gauge interest in your idea, get feedback on your mockup, and gain the confidence to move forward.

It’s never been easier to create infographics. With tools like Canva and Infogram, the graphic design part is a snap. And having infographics on your Amazon product listings can deliver …

Your Amazon click-through rate (CTR) is a crucial performance metric when you’re an Amazon seller. It reflects the ratio of people who see your product listing – also known as …

Not a day goes by that we don’t mourn the loss of the epic mobile streaming app known as Quibi, short for “quick bites.”  Just kidding. We were today years …

Do you like getting things right the first try? If so, you’ll want to test your product concepts with real people before their official launch. Concept testing in new product …

Having trouble finding survey participants? You’re not alone.  The average response rate for online surveys is 44.1%, and simply reaching out to more people doesn’t improve this number. To add …

So you’ve created the perfect survey. You’ve done your planning, set goals, defined your target audience, carefully written the questions, and planned how to implement the feedback when it’s complete. …

Traditional market research – like running in-person focus groups or analyzing complicated consumer data – is often time-consuming and costly, causing delays that frustrate managers, designers, and marketers. If you …

Do you know how lucrative and promising the mobile game industry is? Statista reports that: There are also opportunities to use AI and augmented reality to create new games. The …

​​As technology advances, SaaS (software as a service) is only going to get more popular. The SaaS market is forecasted to keep growing at lightning speeds. According to Gartner, end-user …

Market validation is how businesses and product designers find out what their target market will think of their product. In essence, it’s how you determine if your product concept is …