Guides and how-tos

Dig in and uncover expert tips and the aha insights you didn’t realize you needed.

It’s never been easier to create infographics. With tools like Canva and Infogram, the graphic design part is a snap. And having infographics on your Amazon product listings can deliver …

Your Amazon click-through rate (CTR) is a crucial performance metric when you’re an Amazon seller. It reflects the ratio of people who see your product listing – also known as …

Running Amazon ads can feel like burning a hole in your pocket if you’re not getting the returns you expect.  One of the biggest challenges is high advertising costs that …

Not a day goes by that we don’t mourn the loss of the epic mobile streaming app known as Quibi, short for “quick bites.”  Just kidding. We were today years …

Product launches shouldn’t feel like a roll of the dice, leaving you with uncertain outcomes. When you’ve put countless hours and resources into development, production, and branding – you should …

Do you like getting things right the first try? If so, you’ll want to test your product concepts with real people before their official launch. Concept testing in new product …

An Amazon image stack isn’t just a collection of photos – it’s a powerful marketing tool that can define your success as an Amazon seller. One study uncovered that 90% …

Amazon is the world’s most popular e-commerce marketplace with over 2 billion visits per month on average. And while it’s true that 80% of the platform’s 310 million active customers …

Having trouble finding survey participants? You’re not alone.  The average response rate for online surveys is 44.1%, and simply reaching out to more people doesn’t improve this number. To add …

So you’ve created the perfect survey. You’ve done your planning, set goals, defined your target audience, carefully written the questions, and planned how to implement the feedback when it’s complete. …