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Kim Kohatsu

Kim Kohatsu is the founder of Charles Ave Marketing — Madison Ave for small businesses and startups. She loves SEM, business, writing, presidential history, and pandas.

PickFu is all new

PickFu was founded in 2008, and until this week, our website showed our age. We would never call the site ugly — it’s our baby, after all. It reflected the …

In a first-of-its-kind competition, four agencies have been challenged to reinvent an Amazon listing — to be judged on the creativity and execution of the listing’s visual language and its …

Editor’s note: Thanks to Spela Miekuz of Databox for this guest post on Google Analytics metrics. To generate more e-commerce sales, whether that’s on your Google Shopping store or on …

#StopHateforProfit

PickFu is proud to join the #stophateforprofit campaign. The very essence of PickFu surveys is to welcome a wide array of perspectives in the belief that doing so makes for …

Happy Pride Month! 2020 marks the 50th anniversary of LGBTQ+ Pride traditions. To celebrate, we used PickFu to ask 50 heterosexuals, “Are there questions you’ve always wanted to ask someone …

Since the days of Father Knows Best, television has shaped our collective idea of what it means to be a dad. In celebration of Father’s Day, join us as we …

Black Lives Matter

Over the past few weeks, our team has been inspired by the protests and community-led action taking place in all the areas where we live, including Los Angeles, San Francisco, …

Editor’s note: Thanks to Anthony Bui-Tran of Pixelfy for this guest post on how to retarget Amazon customers on Facebook. In marketing terms, the basic difference between targeting and retargeting …

This Mother’s Day isn’t like any other. Many of us aren’t able to visit our moms in person for hugs and kisses or go out to brunch at our favorite …

Editor’s note: Thanks to G2 for providing this guest post on building your e-commerce tech stack. There are more software options for e-commerce businesses now than ever before.  As consumers …