Deb Dutta

Deb M Dutta is a content marketer who runs a blog that explains the power of content marketing and using the right tools to grow businesses organically. Learn more about her work at dmdutta.com.

Leveraging customer feedback the right way can skyrocket your business’, website’s, or app’s performance. But it isn’t enough to skim customer reviews on product pages and social media or send …

So you’re thinking about rebranding your company. Are you excited about the rebrand? Or perhaps you’re concerned about getting it right? After all, rebranding can be a big risk – …

There’s no better time than the present to learn about generative artificial intelligence (AI) tools in the e-commerce space, especially Amazon. In fact, research firm Gartner discovered that as of …

Getting your product packaging right is just as important as perfecting the product itself. A well-designed package catches your customers’ attention, makes a good first impression, and ensures the product …

Quick. Easy. Affordable. These are the words you want to hear when seeking the best user testing solution. Whether you’re a UX designer, researcher, or marketer, you know the importance …

Are you looking for the best way to test names for your brand or product?  After all, choosing the right name is the launchpad for business success. It’s the first …

A great logo can tell a story about your brand and entice a customer to buy your product instantly. That’s why business owners or marketers like you need to design …

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Doing product research before you launch a new product on Amazon or other marketplaces can help you optimize your listings and identify product opportunities with high sales potential. However, many …

One key factor decides if your mobile app is a flop or a hit: market research. However, many entrepreneurs and app developers find mobile app market research expensive, complex, and …

Does brand market research sound intimidating to you?  Collecting and analyzing marketing data can be hard and time-consuming for marketers and busy entrepreneurs. But the good news is that it …