Published on July 22, 2010
  Share on Facebook   Save & Share

This PickFu is Public. Anyone can view and comment on it. View Comments

Which image do you like better? Looking to convey innovation, creativity, momentum and energy.

Option A Option B
http://dl.dropbox.com/u/6122545/appswell%20images/matchbookblue http://dl.dropbox.com/u/6122545/appswell%20images/matchsticks

Survey says: B! (52 of 100 answers)

A: 47 votes - 47% B: 52 votes - 53%
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xx xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xx
Comments Comments
A1. In B, I couldn't see the lit lightbulbs
A2. No reason at all,looks better
A3. It is cleaner and the colors are better, yet it still conveys the imagery of matches.
A4. LOOKS ENERGETIC
A5. Reads better and more clearer
A6. I thought A was more expanatory and it looked much better than b.
A7. like the light blubs better. shows technology. light bulbs are a symbol for good ideas.
A8. Option A with the blue light bulb made me think of creativity and was easy on the eyes. The bright pink repulsed me and drew my attention to it in a bad way.
A9. A is easier on the eyes
A10. I'll be honest - I flipped a coin. I could not view the images.
A11. I like b's color best, but A made more sense.
A12. I like option A because the lightbulb is a symbol of innovation and I like the blue color better than pink.
A13. I think B looks ambiguous, like a flower instead of matchsticks, whereas A looks like a classic matchbook.
A14. This gives the illusion that it pays to have great ideas.
A15. emphasises the 'bright idea' in good solid blue color
A16. Option A is more exciting than B
A17. A looks more professional b looks more like some kind of flower.
A18. It had a better appearance.
A19. I like the way that it looks like a matches. It caught my eye.
A20. it looks more proffesional
A21. I much prefer the image in Option A because it much more easily conveys the intended message in a pleasant-looking manner. Option B just looks stupid- I don't understand what matches & a few light bulbs have to do with one another, or the intended look of innovation, creativity, momentum, or energy.
A22. Light bulbs coming on have represented the getting a new idea
A23. I just do
A24. could tell that it was a matchbook/lightbulb theme better. liked the colors better
A25. this one is more creative
A26. Because this image looks like much more organized than other image
A27. I chose option A because it totally fit the mood of innovation and creativity.
A28. looks better in blue
A29. I liked that A) is more consistent with the common thought on ideas and innovation - the light bulb. It really connected with what the question is asking
A30. The color provides more energy
A31. Option A is visually more appealing than Option B.
A32. I like the colors in this option better.
A33. I like the lighting and subjec matter more.
A34. it better explains what the site is
A35. better colors used
A36. I like them both but I think A looks really cool and different. B is colorful but A actually stands out as being different.
A37. The blue light bulb stands out - innovative
A38. Option B seems is strange and on first impression its difficult to see what it is initially
A39. Blue is my favorite color - very calming.
A40. you can tell what it is
A41. I think that A looks better.
A42. Sounds more professional
A43. the light bulb is a better match for innovation and energy
A44. Ironically its a good idea to have a lit bulb like that. Made me smile inside when i saw that. Other one didnt quite understand
A45. The blue was more attractive and easier to see the unique ones. The red hurt my eyes on my screen.
A46. I believe it isn't something you see everyday, therefore it is more creative.
A47. it was just better over all, better quality also
B1. The bright white light mixed in with the pink tips draws the eye and looks more energetic.
B2. option b does a match better job of grabbing your attention and looks more 'potent'.
B3. This image does a better job of conveying what you are talking about because it views the image as a burst from above.
B4. I like the ideas that it is as if the ideas are "bursting" from the logo. Great concept. The other one is a bit 2D for me.
B5. grat color, eye catching. Option A is dull and boring..people could miss this.
B6. very colorful, and pretty
B7. Option B jumps out at me
B8. Pink is used much less often than blue, which makes the image much more unusual and, thus, eye-catching.
B9. B is more visually appealing.
B10. The light bulbs in the picture are more comparable to a "burst" like an explosion
B11. Its very creative. Looks neat.
B12. I like that one because it seems like a bunch of people but only a couple are using there brain.
B13. The image is more precise ans accurate.
B14. option b is more vibrant and creative
B15. I like B the image just jumps out at you!!
B16. I think the 'option b' design looks much more radiant.
B17. The light bulbs looking like matches were strange, I preferred option B instead.
B18. it catches my eye better
B19. Just seems more interesting.
B20. The colors are better, it looks like a flower.
B21. The bright pink colour is more eye catching and the options seem more fluid to the eye, displayed on the left than the other one.
B22. stands out more
B23. It really fits the concept,Option A fits the concept also its just that when I think of burst option sicks out the most
B24. Option is so beautiful and nice creativity than A
B25. i liked b better
B26. It looks like a brain or something so I like the way it look. When I see it I feel something in my head and I feel connected to it.
B27. sharper
B28. it looks nice
B29. Image A conveys cold rigidity stationary because of the blue and straight parallel lines. Image B conveys momentum energy innovation growth as the pink and white arrangement reminds one of a growing flower -- is more creative.
B30. the light bulb display is over used
B31. it's bursting with more of what's trying to be conveyed,the best
B32. It is so much more creative, it pops, captures your attention and says what your tagline is about...it is very clever!
B33. The design was more effective.
B34. the slogan is a burst of great ideas and on choice A, there is only one lit bulb...that doesn't seem like much of a burst to me whereas on choice B there are a few lit so it fits better.
B35. I like the flowers in B
B36. Brighter and more energetic colors, and seems like more of a "burst." Kind of like idea fireworks.
B37. i prefer the color red, and the image looks more professional and conveys more energy and creativity.
B38. I like matchsticks better than matchbookblue - much easier to remember.
B39. The red stands out more to me.
B40. The aerial view is quite catchy. It makes me want to read the text next to it to explain.
B41. like the way the color pops out at you
B42. because it looks more defined
B43. cleaner looking
B44. The vivid coloring and explosive graphics made it more interesting and appealing.
B45. The color is more appealing, and the more light bulbs gets the point across better.
B46. It's more aestheticly pleasing
B47. I think the image in Option B is better, as the red matches popping out at you is unique and neat.
B48. I thought the pink popped more. It was a cleaner, fresher image.
B49. More colorful. More vibrant. More attention-getting.
B50. nice colours
B51. I like option B better because option A reminded me of the blue light special from Kmart.
B52. The design is cooler to look at

Who responded to your question?

A Votes by demographic segment B
Gender
48%
 
Male (45)
51%
45%
 
Female (53)
54%
Age
66%
 
3-17 (3)
33%
40%
 
18-34 (55)
60%
58%
 
35-49 (29)
41%
50%
 
50+ (12)
50%
Ethnicity
47%
 
White (78)
52%
20%
 
Black (5)
80%
42%
 
Asian (7)
57%
80%
 
Hispanic (5)
20%
50%
 
Other (2)
50%
Education
46%
 
High School (15)
53%
51%
 
College (64)
48%
36%
 
Grad School (19)
63%
Income
39%
 
$0-30k (38)
60%
56%
 
$30-60k (37)
43%
43%
 
$60-100k (16)
56%
57%
 
$100k+ (7)
42%
blog comments powered by Disqus